What is Article Submission in SEO?
Article submission is an Off-Page SEO technique where you publish well-written articles on high-quality article submission websites to gain backlinks, increase website visibility, and attract more traffic. The goal is to share informative content on platforms that already have a strong online presence, so your website gets more exposure and trust from search engines.
In simple terms: Article submission = sharing detailed articles on popular websites to gain quality backlinks and improve rankings.
How Article Submission Works
- You write a high-quality, original article (not copied).
- Choose trusted article submission platforms.
- Upload your article with proper formatting, keywords, and categories.
- Add a link back to your website inside the article (contextual backlink).
- Once approved, the platform publishes it.
- Search engines index it and pass authority to your site.
This helps Google see your content as more credible and boosts your visibility.
Why Article Submission Is Important
- Helps you get high-authority backlinks
- Builds brand credibility and expertise
- Increases referral traffic
- Speeds up website indexing
- Improves your keyword rankings
Helps you reach a new audience
Example of Article Submission
Let’s say your website is about digital marketing.
You write an article titled:
“How Small Businesses Can Grow Using Digital Marketing in 2025.”
You submit it on platforms like:
- EzineArticles
- HubPages
- Medium
- ArticleCube
- SooperArticles
Inside the article, you add a line like:
“To learn more strategies, check out my full guide at www.yoursite.com/digital-marketing-tips.”
This creates a contextual backlink, which boosts your domain authority and helps your page rank higher in Google.