Become a High-Demand SEO Executive in 90 Days
3 Months Live Training + 3 Months Internship for Real-World Full Stack Experience.
- Learn practical SEO skills | Offline office training
- Get hands-on experience | Live SEO projects
- Boost your career | Expert-led SEO training
- Work with Real-Time Client Project
- Get dedicated placement assistance with interview preparation
110+
Students Placed
150+
Hiring Recruiters
100%
Practical Learning
1M+
Learners on YouTube
Program Fee
₹59,999 /
₹1,00,000
Not sure? Talk to our advisors
No Cost EMI Start at ₹30,000/ month Financing options available
- Next Batch Starts On - August 03
- Limited Seats - Hurry Up
Countdown is finished!
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SEO Executive Training Syllabus
- Offline Class
- Offline Internship
- Industry Expert Skill
- Placement Assistance
- What is SEO
- How search engines work
- Types of SEO (On-Page, Off-Page, Technical)
- Search engine algorithms
- SEO roadmap
- Keyword strategy
- Content planning
- Domain selection for SEO
- Domain age & authority
- Hosting speed importance
- SSL certificate
- Tools: Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest.
- Identifying primary, secondary, and long-tail keywords.
- Analyzing keyword metrics: search volume, CPC, difficulty.
- Understanding search intent (informational, navigational, transactional).
- Creating keyword maps and topic clusters.
- Identifying SEO competitors (direct & indirect).
- Analyzing competitors’ keywords, backlinks, and traffic sources.
- Tools: Ahrefs, SEMrush, SimilarWeb, SpyFu.
- Finding content gaps and ranking opportunities.
- Creating actionable competitive reports for strategy building.
- Meta titles, descriptions, and header optimization.
- Content optimization with keywords and readability.
- Best practices for SEO-friendly URLs.
- Image SEO: alt text, compression, lazy loading.
- Internal linking for authority flow and crawlability.
- Schema markup and structured data basics.
- SEO content structure
- Keyword density
- LSI keywords
- Blog writing
- Landing page writing
- Product page optimization
- Blog strategy
- Topic clusters
- Pillar pages
- Content calendar
- Writing SEO-friendly blog posts and landing pages.
- Using keywords naturally with LSI and NLP techniques.
- Optimizing for featured snippets & People Also Ask.
- Creating pillar pages and topic clusters.
- Refreshing and updating old content for relevance.
- Balancing SEO optimization with user experience (E-E-A-T).
- Crawlability, indexation, and site architecture.
- Tools: Screaming Frog, Sitebulb, Google Search Console.
- Site speed optimization (Core Web Vitals).
- Mobile-first indexing & responsive design.
- Handling redirects, canonical tags, and hreflang.
- XML sitemap and robots.txt management.
- Fixing crawl errors and duplicate content.
- Managing JavaScript-heavy websites for SEO.
- Structured data for rich results (FAQ, How-to, Review snippets).
- Log file analysis for search engine crawling patterns.
- Advanced Core Web Vitals improvement.
- Mobile-first indexing requirements.
- Responsive design vs. dynamic serving.
- AMP (Accelerated Mobile Pages) pros and cons.
- Page speed optimization for mobile.
- Mobile usability reports in Google Search Console.
- Voice search optimization for mobile users.
- AI content tools
- AI keyword research
- AI SEO automation
- Importance of backlinks in rankings.
- White-hat link-building methods: guest posts, HARO, broken link building.
- Social bookmarking, niche edits, press releases.
- Building local citations and directory submissions.
- Monitoring backlinks and disavowing toxic links.
- Creating a natural anchor text distribution.
- Optimizing Google Business Profile (Google My Business).
- Local keyword research and geo-targeting.
- Building NAP (Name, Address, Phone) consistency across directories.
- Collecting and managing online reviews.
- Local link building and citations.
- Optimizing product pages (titles, descriptions, schema).
- Handling duplicate content on product listings.
- Category and filter-based SEO strategies.
- Improving internal linking for product discovery.
- Rich snippets: ratings, price, stock availability.
- Reducing cart abandonment with SEO-driven CRO.
- How to start a new SEO project
- Website SEO analysis
- Competitor research
- Keyword mapping
- SEO strategy planning
- Install SEO plugins
- Yoast SEO
- RankMath
- On-page optimization using plugins
- Core Web Vitals
- Website speed testing
Tools:
- Google PageSpeed Insights
- GTmetrix
- SEO audit checklist
- Website health analysis
- Fix technical errors
- High authority backlinks
- DoFollow vs NoFollow
- Anchor text strategy
- Outreach strategy
- Implementing hreflang tags for multiple regions.
- Structuring multilingual websites (subdomains, subfolders, ccTLDs).
- Local keyword research for different languages.
- Cultural adaptation of content.
- Handling duplicate content across regions.
- International SEO analytics & reporting.
- Optimizing for conversational keywords.
- Targeting featured snippets & structured Q&A.
- Voice-first devices (Alexa, Siri, Google Assistant).
- AI-driven content optimization tools.
- Predictive SEO and automated keyword suggestions.
- Preparing websites for AI search engines (like SGE).
- Core Web Vitals & page experience signals.
- Improving dwell time and reducing bounce rate.
- Designing user-friendly navigation and site structure.
- Optimizing for accessibility.
- CRO (Conversion Rate Optimization) tied with SEO.
- A/B testing UX elements for better engagement.
- Writing engaging meta descriptions & titles.
- Using emotional triggers and power words.
- Balancing SEO with readability.
- Storytelling in long-form blog posts.
- Writing for user experience, not just keywords.
- A/B testing headlines and CTAs.
- Google Search Console
- Google Analytics
- Microsoft Clarity
- Bing Webmaster Tools
- Ahrefs
- SEMrush
- Moz
- Ubersuggest
- Keyword Everywhere
- Screaming Frog
- Small SEO Tools
- SEO Site Checker
- Similar Web
- SpyFu
- AI Humanise
- Quill Bot
- Google Analytics 4 (GA4) & Search Console.
- SEMrush & Ahrefs for competitor and keyword research.
- Screaming Frog & Sitebulb for technical audits.
- Surfer SEO / Clearscope for content optimization.
- Moz, Ubersuggest, Rank Math, Yoast SEO.
- Setting up SEO dashboards and KPIs.
- Tracking keyword rankings, impressions, CTR, conversions.
- Monitoring domain authority, backlink profile, and organic traffic.
- Conversion tracking with goals and events.
- Preparing SEO reports for clients/stakeholders.
- Translating data into actionable recommendations.
- Major updates: Panda, Penguin, Hummingbird, RankBrain, BERT, Helpful Content.
- Tracking volatility with tools (SEMrush Sensor, Algoroo).
- Recovery strategies after penalties.
- Maintaining E-E-A-T (Experience, Expertise, Authoritativeness, Trust).
- Proactive adjustments during updates.
- Real ranking examples
- Traffic growth case studies
- SEO job roles
- SEO portfolio building
- SEO job roles
- SEO portfolio building
Benefits
- Work on Live Website Projects
- Gain Practical SEO Skills
- Improve Google Ranking Knowledge
- Learn Industry SEO Tools
- Get Internship & Placement Support
- Increase Job Opportunities
- Learn Professional SEO Reporting
- Understand Latest SEO Trends
- Develop Keyword Research Skills
- Learn Website Traffic Growth
- Improve Technical SEO Knowledge
- Strong Digital Marketing Foundation
- Prepare for SEO Executive Roles
- Enhance Content Optimization Skills

Corporate Training
- Daily Live Interaction Class
- 100% Placement Support
- Real Time Live Projects
- Free Offline Internship
Hands-on SEO Executive Training on Industry's Leading Tools

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Who This Course Is For

Students

Working

Fresh Graduates

Business Owners

Entrepreneurs

Freelancers

Creators

Career Changers

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Students Life at Appenius Technology...
Team lunch, Birthday Celebration, Festival celebrations, Fun Friday, and much more!

Why it's valuable
Venkat K
Raj K
Bupesh
Sendhil
Kamesh
Frequently Asked Questions
Do I need prior experience to join the offline SEO course?
No, the course is beginner-friendly and designed for students, job seekers, and working professionals.
Is this SEO course completely offline classroom training?
Yes, this is an offline classroom SEO training program with practical sessions and direct mentor support.
Will I work on live SEO projects during the course?
Yes, students get hands-on experience through live projects, real-time website optimization, and practical assignments.
Do you provide internship opportunities after training?
Yes, the course includes internship support to help students gain real-world SEO experience.
What SEO modules are covered in the course?
The course covers On-Page SEO, Off-Page SEO, Technical SEO, Local SEO, Keyword Research, SEO Audit, and Google Analytics.





