Become a High-Demand Performance Marketing Executive in 30 Days
Learn Performance Marketing Executive in 30 Days with Live Classes, Hands-On Projects & Guaranteed Internship. Get a FREE 1-Month Internship to build experience.
- Learn Google Ads & Meta Ads from Scratch
- Gain Hands-On Experience with Live Campaigns
- Master Lead Generation & Conversion Tracking
- Work on Real Client Projects
- Get Placement Support & Interview Preparation
110+
Students Placed
150+
Hiring Recruiters
100%
Practical Learning
1M+
Learners on YouTube
Training Informations
View upcoming classes, get all course information, and reserve your seat today.
- Highlights
- Training Duration - 1 Months
- Timing - 9.00 PM - 10.30 PM
- Internships - 1 Month (Online)
- No of seats - 12
- Industry-Recognized Certificate
- Recorded Classes – Lifetime Access
- Course Fee
- Training Cost - 10,000/-
- Batch 6
- Closing Fast
- Starts:
- Aug 3, 2026
- Ends:
- Aug 31, 2026
5 seats remaining
- Batch 5
- Closed
- Starts:
- June 1, 2026
- Ends:
- June 31, 2026
seats closed
Performance Marketing Executive Course
- Offline Class
- Offline Internships
- Industry Expert Skill
- Placement Assistance
- Understand Pay-Per-Click (PPC) marketing and its role in digital advertising.
- Learn differences between organic search and paid campaigns.
- Explore major platforms: Google Ads, Bing Ads, and social media PPC.
- Introduction to key metrics: CTR, CPC, CPA, ROAS.
- Understand bidding models: manual, automated, and smart bidding strategies.
- Conduct keyword research using Google Keyword Planner, SEMrush, Ahrefs, and other tools.
- Analyze search intent and match types (broad, phrase, exact, negative).
- Prioritize high-volume, low-competition keywords.
- Map keywords to campaign goals and landing pages.
- Conduct competitor keyword analysis for strategic planning.
- Learn campaign structure: Campaign → Ad Group → Ads → Keywords.
- Set up Google Ads and Bing Ads accounts.
- Define campaign objectives: awareness, traffic, leads, conversions.
- Assign budgets, bidding strategies, and geographic targeting.
- Optimize ad rotation, device targeting, and ad scheduling.
- Write compelling ad copies that drive clicks and conversions.
- Craft headlines and descriptions based on keyword intent.
- Use clear and actionable CTAs.
- Adapt content for search and display ads.
- A/B testing of multiple ad variations to identify high-performing creatives.
- Evaluate landing page relevance to ad campaigns.
- Optimize page load speed, mobile responsiveness, and UX.
- Align page content with ad messaging for higher Quality Score.
- Use conversion tracking tools and set up clear CTA placements.
- Identify top competitors in your niche.
- Analyze their ad creatives, keywords, and bidding strategies.
- Benchmark performance metrics and find gaps for improvement.
- Track trends and emerging opportunities for campaigns.
- Running campaigns on Google, Bing, and other search engines.
- Monitor ad placement and search engine visibility.
- Use ad extensions for enhanced visibility and CTR.
- Apply smart bidding and automated recommendations.
- Manage PPC campaigns on Facebook, LinkedIn, and other networks.
- Target audiences via demographics, interests, and lookalike audiences.
- Use ad formats: single image, carousel, video, slideshow, and stories.
- Optimize campaigns with A/B testing, audience retargeting, and budget allocation.
- Direct responsibility for planning, executing, and monitoring campaigns.
- Define objectives, budgets, KPIs, and timelines for each account.
- Assign ads to appropriate campaigns and ad groups for maximum ROI.
- Ensure consistent alignment with business goals.
- Monitor daily, weekly, and monthly budgets.
- Adjust bids based on performance metrics and seasonality.
- Optimize cost-per-click (CPC) and cost-per-acquisition (CPA).
- Avoid overspending and ensure campaigns stay within allocated budgets.
- Monitor campaign performance: CTR, conversion rate, CPA, Quality Score.
- Track impressions, clicks, and ROI across campaigns.
- Use Google Analytics and platform dashboards for insights.
- Identify areas of underperformance and improvement opportunities.
- Generate weekly and monthly reports with actionable insights.
- Highlight successes, KPIs achieved, and areas needing attention.
- Visualize data using charts and dashboards for easy interpretation.
- Provide recommendations for future campaigns and budget allocation.
- Implement remarketing campaigns for better conversion.
- Test advanced bidding strategies: target CPA, ROAS, enhanced CPC.
- Optimize campaigns with dynamic search ads and automated rules.
- Use scripts and automation for large-scale campaigns
- Understand factors affecting Quality Score: relevance, CTR, landing page experience.
- Optimize ad copy, keywords, and landing pages for better scores.
- Use conversion tracking to measure campaign ROI.
- Continuously test and refine campaigns for maximum efficiency.
- Communicate campaign results clearly to clients or stakeholders.
- Prepare case studies and portfolio showcasing PPC skills.
- Understand agency, in-house, and freelance PPC roles.
- Learn client handling, reporting etiquette, and project documentation.
- Manage PPC campaigns on Facebook, LinkedIn, and other networks.
- Target audiences via demographics, interests, and lookalike audiences.
- Use ad formats: single image, carousel, video, slideshow, and stories.
- Optimize campaigns with A/B testing, audience retargeting, and budget allocation.
Launch Your Performance Marketing Career in 30 Days
Online training + Internship + Placement Assistance
Benefits
- Learn Google Ads Campaign Management
- Create High-Converting Ad Campaigns
- Master Meta (Facebook & Instagram) Ads
- Learn Audience Targeting Strategies
- Generate Quality Leads for Businesses
- Understand Conversion Tracking
- Learn Industry Performance Marketing Tools
- Analyze Campaign Performance Data
- Improve ROI & Ad Optimization Skills
- Develop Budget Management Skills
- Work on Live Client Campaigns
- Get Internship & Placement Support
- Earn Industry-Recognized Certification
- Prepare for Performance Marketing Executive Roles
Performance Marketing Executive Training
- Live Training
- Client Projects
- Internship Certificate
- 100% Placement Assistance
Hands-on PM Executive Training on Industry's Leading Tools
Those who studied with us are featured on Simplified Jobs
Simplified Jobs is a dedicated marketplace for digital professionals specializing in digital marketing, web development, and UI/UX design. Our mission is to connect talented individuals with innovative companies looking to hire the best. With over 150+ recruiters on the platform, we showcase the best- Performing Candidates, offering them valuable job opportunities and helping them advance their careers.
- 150+ Recruiters
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- 500+ Candidates placed
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Office Training Experience – Student Testimonials
From Day One, you will step into the role of an PM Executive at Appenius Technologies Pvt. Ltd. You learn by doing under the mentorship of senior employees, team leads, and managers—gaining real experience through LIVE projects.
Top Performers Get Hired in Our Company
We proudly recognize the valuable contributions and dedication of our team members through Experience Certificates.
Career Services by Simplified-e-learning
1-on-1 Career Mentoring Sessions
Mock Interview Preparation
Career-Oriented Guidance & Placement Assistance
Exclusive Access to Simplified Job
Our Alumni Are Shaping Careers at 2,000+ Leading Global Companies
Why Choose Us
100% Job Assistance
We provide job support through mock interviews, along with guidance on getting hired. Our Job placement colleagues will assist you through every step of the process, from applying to your first job.
Live Projects and Assured Internships
Our program includes 1 months of guided online learning and 1 months of free online internships experience. You’ll handle real campaigns, use live tools, and gain practical knowledge that builds your confidence.
Small Batch Size
Small focused batches are taken to ensure that each learner receives personal attention. Smaller student groups, per session allow trainers to mentor you towards individual outcomes and follow your own pace.
Placement Preparation
Our dedicated placement team will prepare you for your dream job. We offer grooming classes, mock-interviews to ensure you can feel at home with your future interviews.
Certification and Career Support
You will earn a professional certification that is recognized by leading digital agencies. Our guidance and support throughout your course and beyond will allow you to learn, develop and succeed with post-course guidance and mentorship for the digital marketer.
Advanced Learning Management System (LMS)
Access all lessons, recordings, and resources through our advanced LMS. Learn at your own pace, track your progress, and revisit topics anytime for better understanding.
STUDENT LIFE AT APPENIUS TECHNOLOGY...
Team lunch, Birthdat Celebration, Festival celebrations, Fun friday And Much More !
Why it's valuable
The training was excellent. I learned campaign optimization, analytics, and A/B testing. Offline sessions helped me practice and improve with real feedback.
Very practical and easy to understand. Coming from a non-marketing background, I gained confidence through clear explanations and support.
This course gave deep insights into B2B campaigns and practical knowledge that I can apply right away.
Hands-on and in-depth training designed by professionals. I now understand real performance marketing strategies.
At first it was busy, but I enjoyed learning every day. The trainers were supportive, and the live projects gave me hands-on performance marketing skills.
Frequently Asked Questions
Do I need prior experience to join this Performance Marketing course?
No. This course is beginner-friendly and starts with the fundamentals of Performance Marketing, Google Ads, and Meta Ads.
Will I receive a certificate after completing the course?
Yes. You will receive an industry-recognized certificate upon successful completion of the course.
Is this an online or offline course?
This is an offline classroom training program designed to provide hands-on learning and practical experience.
Will you provide placement support?
Yes. We offer placement assistance, interview preparation, and career guidance to help students secure job opportunities.
What career opportunities are available after this course?
After completing the course, you can apply for roles such as Performance Marketing Executive, Google Ads Specialist, Meta Ads Executive, Paid Media Executive, and Digital Marketing Executive.
Are practical projects and internships included?
Yes. The course includes live campaign projects, practical assignments, and a 3-month internship to provide real-world industry experience.
