Become a High-Demand SMM Executive in 90 Days
3 Months Live Training + 3 Months Internship for Real-World Social Media Marketing Experience
- Learn practical Social Media Marketing skills | Offline office training
- Get hands-on experience | Live SMM projects
- Boost your career | Expert-led SMM training
- Work with Real-Time Client Projects
- Get dedicated placement assistance with interview preparation
110+
Students Placed
150+
Hiring Recruiters
100%
Practical Learning
1M+
Learners on YouTube
Program Fee
₹59,999 /
₹1,00,000
Not sure? Talk to our advisors
No Cost EMI Start at ₹30,000/ month Financing options available
- Next Batch Starts On - August 03
- Limited Seats - Hurry Up
Social Media Marketing (SMM) Training Syllabus
- Offline Class
- Offline Internships
- Industry Expert Skill
- Placement Assistance
- Craft hooks that grab attention in the first 3 seconds.
- Use storytelling with a clear beginning, middle, and end.
- Adapt tone and style for each platform (formal LinkedIn, casual Instagram).
- Include clear, actionable CTAs.
- Write captions and subtitles alongside video scripts.
- Adjust script length based on platform norms (Reels, Stories, Shorts).
- Define target audience with detailed personas.
- Conduct competitor and content gap analysis.
- Develop monthly content calendars with themes, holidays, and trends.
- Blend formats: images, carousels, short/long videos, live content.
- Schedule posts for optimal days and times using analytics.
- Establish brand voice and messaging consistency.
- Get familiar with camera and its user-friendly interface.
- Learn to hold and move the camera for smooth, stable shots.
- Master basic framing: Rule of Thirds, headroom, lead room for social videos.
- Explore angles and perspectives to make short-form content engaging.
- Use the built-in gimbal for cinematic and professional motion.
- Optimize lighting for bright, clear videos on social platforms.
- Capture sound effectively: using the built-in mic or simple external microphones.
- Tips for shooting content ready for Filmora editing for Instagram, YouTube, and Shorts.
- Introduction to Filmora interface and tools.
- Basic editing: trimming, splicing, transitions, overlays.
- Adding subtitles, captions, and text animations for accessibility.
- Using templates and effects for professional edits.
- Optimizing aspect ratios for Reels, Shorts, Stories.
- Applying color correction and filters for brand consistency.
- Exporting and compressing videos without quality loss.
- Repurposing long-form videos into short, engaging clips.
- Set up Business Manager & Ads Manager.
- Choose campaign objectives: awareness, engagement, conversions, leads.
- Target audiences by demographics, interests, behaviors, and lookalike audiences.
- Create ad formats: carousel, video, slideshow, stories.
- Manage budgets: daily vs. lifetime, auto vs. manual bidding.
- Run A/B tests for creatives and targeting.
- Track performance with Meta Pixel & optimize campaigns.
- Set up Twitter Ads account and billing.
- Campaign objectives: engagement, followers, website clicks, app installs.
- Target via keywords, interests, follower lookalikes.
- Ad types: promoted tweets, promoted accounts, promoted trends.
- Write ad copy with hashtags for Twitter’s fast-paced style.
- Manage bidding and budgets.
- Use Twitter Pixel for conversions.
- Explore video ad formats and retargeting.
- Set up Campaign Manager and billing details.
- Objectives: brand awareness, website visits, lead gen, conversions, job applicants.
- Target by job title, seniority, industry, company size, and groups.
- Ad formats: sponsored posts, carousel, video, InMail.
- Write B2B-focused headlines and creatives.
- Use LinkedIn Lead Gen Forms and sync leads to CRM systems.
- Bidding options: CPC, CPM, CPV, automatic/manual.
- Analyze reports for engagement, conversion, and lead quality.
- Connect YouTube channel with Google Ads.
- Campaign goals: brand awareness, product consideration, website traffic.
- Target audiences by demographics, affinities, keywords, topics, remarketing lists.
- Ad formats: skippable/non-skippable in-stream, bumper, discovery ads.
- Video ad best practices: length, CTA placement, storytelling.
- Budget bidding: max CPV, CPM, target CPA.
- Use YouTube Analytics to monitor and optimize campaigns.
- Apply frequency capping and remarketing strategies.
- Understand paid vs. organic reach.
- Campaign lifecycle: planning, execution, analysis, optimization.
- Allocate budgets across platforms.
- Integrate cross-platform campaigns.
- Track KPIs: CTR, CPC, CPM, conversions, ROAS.
- Follow ad policies and legal compliance.
- Create complete business profiles with branding.
- Write keyword-rich bios and descriptions.
- Add links and contact info.
- Enable and interpret analytics.
- Set up messaging and auto-responders.
- Maintain and update profiles regularly.
- Identify influencers by niche and audience.
- Plan campaigns with objectives, deliverables, and timelines.
- Negotiate compensation and contracts.
- Integrate influencer-generated content into brand feeds.
- Track influencer ROI and engagement.
- Ensure compliance with endorsements and disclosure guidelines.
- Engage followers through comments and DMs.
- Moderate online groups and forums.
- Set and enforce community guidelines.
- Handle negative comments and crises professionally.
- Boost engagement with polls, quizzes, and UGC campaigns.
- Build brand loyalty and advocacy.
- Monitor brand mentions, track trends, and understand audience sentiment.
- Analyze competitor performance and benchmark results.
- Generate actionable insights for content, products, and campaigns.
- Create dashboards and performance reports.
- Translate data into strategy adaptation for better ROI.
- Research trending, niche, and branded hashtags.
- Optimize captions for keyword discovery.
- Use hashtags strategically in posts vs. comments.
- Avoid banned or spam hashtags.
- Monitor hashtag performance and reach.
- Leverage geo-tags and locations for local SEO.
- Set up Instagram Shop, Facebook Marketplace, Pinterest Shopping.
- Integrate product catalogs with social ads.
- Create shoppable posts and stories.
- Manage customer inquiries via social platforms.
- Track sales and conversions.
- Retarget shoppers who abandon carts.
- Develop social media crisis plans.
- Respond quickly to negative feedback and PR issues.
- Coordinate with legal and public relations teams.
- Communicate transparently and empathetically.
- Document and learn from crises for future prevention.
- Train teams in crisis protocols.
Launch Your Social Media Marketing Career in 90 Days
Offline training + Internship + Placement Assistance
Benefits
- Work on Live Social Media Projects
- Gain Practical SMM Skills
- Learn Meta & Instagram Marketing
- Create High-Engagement Content
- Run Real-Time Ad Campaigns
- Build Social Media Strategies
- Learn Industry SMM Tools
- Understand Latest Social Media Trends
- Improve Brand Awareness Skills
- Develop Audience Growth Techniques
- Generate Leads Through Social Media
- Get Internship & Placement Support
- Earn Industry-Recognized Certification
- Prepare for SMM Executive Roles
SMM Executive Training
- Live Training
- Client Projects
- Internship Certificate
- 100% Placement Assistance
Hands-on SMM Executive Training on Industry's Leading Tools
Those who studied with us are featured on Simplified Jobs
Simplified Jobs is a dedicated marketplace for digital professionals specializing in digital marketing, web development, and UI/UX design. Our mission is to connect talented individuals with innovative companies looking to hire the best. With over 150+ recruiters on the platform, we showcase the best- Performing Candidates, offering them valuable job opportunities and helping them advance their careers.
- 150+ Recruiters
- 5000+ Registered Candidates
- 500+ Candidates placed
- Visit Website :
- simplifiedjobs.com
Who This Course Is For
Students
Working
Fresh Graduates
Business Owners
Entrepreneurs
Freelancers
Creators
Career Changers
Office Training Experience – Student Testimonials
From Day One, you will step into the role of an SMM Executive at Appenius Technologies Pvt. Ltd. You learn by doing under the mentorship of senior employees, team leads, and managers—gaining real experience through LIVE projects.
Training Completiton Certificate
We take pride in celebrating the achievements of our learners who have successfully completed their training programs.
Top Performers Get Hired in Our Company
Students who successfully completed our training program and demonstrated exceptional performance during their internship were offered full-time career opportunities within our organization.
Students Life at Appenius Technology...
Team lunch, Birthday Celebration, Festival celebrations, Fun friday And Much More !
Why it's valuable
Very practical and engaging course. I could apply concepts quickly thanks to quizzes and assignments that made learning enjoyable.
Great learning experience with clear explanations and useful tips. Now I know how to run and improve campaigns effectively.
The live classes and mentor support were really helpful. The projects boosted my skills, and I now feel confident in my Social Media Marketing work.
As a beginner, I was unsure at first, but the practical projects and patient guidance helped me build real skills and manage campaigns confidently.
This SMM Executive Training made social media marketing easy to understand. The lessons and hands-on tasks helped me gain confidence in strategy and analytics.
Frequently Asked Questions
Do I need prior experience to join this SMM course?
No. This course is beginner-friendly and starts with the basics of Social Media Marketing.
Will I receive a certificate after completing the course?
Yes. You will receive a course completion certificate after successfully finishing the training program.
Is this an online or offline course?
This is an offline classroom training program with practical learning and hands-on experience.
Will you provide placement support?
Yes. We provide placement assistance, interview preparation, and career guidance to help you secure SMM job opportunities.
What career opportunities are available after this course?
After completing the course, you can apply for roles such as SMM Executive, Social Media Manager, Content Creator, Digital Marketing Executive, and Social Media Analyst.
Are practical projects and internships included?
Yes. The course includes live projects, practical assignments, and a 3-month internship to provide real-world experience.
